Overview
Clay lets you build tables that pull from many enrichment sources, scrape websites and run AI prompts on each row.
Growth teams use it to build custom, highly targeted lists and personalized messages.
Best for
- Technical growth and RevOps teams
- Custom research workflows
- Waterfall enrichment
Strengths
- Extremely flexible
- Access to many providers through one tool
- AI research per row
Limitations
- Steep learning curve
- Credit costs add up quickly
- You design the targeting logic yourself
Pricing
Free tier, then monthly plans priced by credits.
For selling to international shippers
You could build a shipper finder in Clay, but you would need the trade data and the matching logic.
Verdict
Powerful for builders. Heavy lift for busy reps.
Where SimilarContact is different
Quality, not volume
You get one to three verified contacts per lookup, not a list of thousands to clean up.
Similar to what you want
Matches are picked by industry, company size and location against the prospect you already like.
Built for engagement and intent
Contacts come from companies with real international freight, so the odds of a reply are much higher.