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General B2B data

Data Axle (InfoUSA) review

Long standing US business and consumer lists.

Overview

Data Axle, formerly InfoUSA, compiles business and consumer records used for direct mail, telemarketing and email.

It is strong on small local businesses in the United States.

Best for

  • Local and SMB targeting
  • Direct mail campaigns
  • List rental

Strengths

  • Deep small business coverage
  • Many list selects
  • Long history

Limitations

  • Contact level emails can be thin
  • List purchase model encourages volume
  • Industry tags are broad and do not show who moves international freight

Pricing

Per list or subscription pricing.

For selling to international shippers

Lists by SIC code will not separate importers from domestic sellers.

Verdict

Solid for local SMB lists.

Where SimilarContact is different

Quality, not volume

You get one to three verified contacts per lookup, not a list of thousands to clean up.

Similar to what you want

Matches are picked by industry, company size and location against the prospect you already like.

Built for engagement and intent

Contacts come from companies with real international freight, so the odds of a reply are much higher.

Contact the right ones, not more of them

Enter one prospect's work email. Get back the verified contact most similar to them, not a list of thousands to clean up.

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